ADIDAS WOMEN’S EURO 2025 OFFICIAL MATCH BALL LAUNCH

To unveil KONEKTIS, the official match ball for the Women’s Euro 2025 in Switzerland, we brought Swiss national team captain and Arsenal midfielder Lia Wälti to the Ottmar Hitzfeld Arena in Gspon – Europe’s highest-altitude pitch, nestled in the Swiss Alps at 2,000 meters above sea level. The stadium holds a unique distinction as the place where “balls go to die”, with over a thousand lost to the steep mountainside over the years due to overzealous kicks – the perfect testing ground for a ball engineered for greater accuracy through PRECISIONSHELL and CTR-CORE technology.

Against this breathtaking backdrop, we captured a striking suite of photography featuring Lia training with the KONEKTIS, as well as a film offering a personal reflection on the significance of leading her country in a major tournament on home soil.