News

July 29th 2021

campaign: dark horses releases open source menopause policy

Dark Horses CEO Melissa Robertson writes policy after huge response to her recent article in Campaign.

CAMPAIGN: DARK HORSES RELEASES OPEN SOURCE MENOPAUSE POLICY
July 26th 2021

sport industry: despite the gloom, don't bet against tokyo 2020

Matt Readman in Sport Industry on the fate of the Olympic Games

SPORT INDUSTRY: DESPITE THE GLOOM, DON'T BET AGAINST TOKYO 2020
July 1st 2021

the drum: let's talk about guilt, baby

An agency CEO's advice for coping with self-criticism

THE DRUM: LET'S TALK ABOUT GUILT, BABY
June 30th 2021

marketing society: marketing starter for ten

CEO of Dark Horses Melissa Robertson on Euro 2020 and the changing face of sports sponsorship

MARKETING SOCIETY: MARKETING STARTER FOR TEN
June 17th 2021

lbb: celebrating football fandom with tiktok

Dark Horses creatives Adam Burns and Paco Lopez take us behind the scenes on their latest campaign

LBB: CELEBRATING FOOTBALL FANDOM WITH TIKTOK
June 9th 2021

creative review: is gambling advertising bad for us?

As the relationship between gambling and advertising comes under growing scrutiny, particularly in football, Creative Review talked to figures across the ad industry about whether regulations are working hard enough to protect consumers

CREATIVE REVIEW: IS GAMBLING ADVERTISING BAD FOR US?
May 26th 2021

campaign: it's out with the old brands, in with the new at ueffa euro 2020

The new sponsorship line-up for next month’s European Championships shows how much has changed in five years in the world of brands.

CAMPAIGN: IT'S OUT WITH THE OLD BRANDS, IN WITH THE NEW AT UEFFA EURO 2020
May 25th 2021

adage: tiktok videos meet soccer in platform's euro 2020 campaign

Spot by Dark Horses and Daniel Kaufman builds on TikTok's connection with the sport

ADAGE: TIKTOK VIDEOS MEET SOCCER IN PLATFORM'S EURO 2020 CAMPAIGN
April 20th 2021

lbb: justeattakeaway.com's magic knee slide

Just Eat Takeway.com’s Magic Knee Slide Delivers Joy in UEFA EURO 2020 Ticket Giveaway Campaign

LBB: JUSTEATTAKEAWAY.COM'S MAGIC KNEE SLIDE