News
SPORT INDUSTRY: HOW FOOTBALL SHIRT SPONSORSHIP CAN BE THE MAKING OF THE NEXT GENERATION OF BRANDS
March 24th 2021
As football betting sponsorships come under the microscope, Mark Lloyd, Strategist, Dark Horses, looks at why a host of other brands should spot an opportunity in football partnerships.
THE DRUM: THE RISE OF FITNESS AS SERVICE BRANDS
March 9th 2021
From Peloton to Apple Fitness+, the rise of at-home workouts has paved the way for brands offering ‘fitness as a service’ to build cult followings and lift revenues in the process
LBB: VANARAMA LEASE OF LIFE
March 8th 2021
Vanarama encourages customers to find a New Lease of Life for our latest campaign
LBB: NO MORE EMPTY CHAIRS
February 23rd 2021
Football Beyond Borders calls for No More Empty Chairs to tackle school exclusions
CREATIVE BRIEF: HUMANITY, TRUST & TRANSPARENCY - LEADERSHIP IN A PANDEMIC
February 18th 2021
Melissa Robertson, CEO of Dark Horses asks, how do you maintain a workplace culture, care for your staff and motivate people when they haven't seen each other in the flesh for a year?
LBB: OUR NEW WORK FOR SMALL BEER
January 28th 2021
Small Beer Shows That Even in a World of Extremes, Drinking Doesn't Need to Be
CAMPAIGN: WHY 2021 WILL BE ONE HELL OF A YEAR FOR SPORT
January 20th 2021
Melissa speaks to Campaign about the 'enabling era' and brands building a better society
THE DRUM: TODAY'S OFFICE
January 8th 2021
Dark Horses' Melissa Robertson on missing the intimacy of office work
SHOTS: FOOTBALL BEYOND BORDERS' POETRY IN EMOTION
January 7th 2021
A new campaign for the youth organisation sees Abi Simms use poetry to relay what it's like to be Black and 16-years-old