The Dark Horses Disruption Lab is a separate strategic offering for clients, providing research and lateral problem-solving in sport. It works best as a collaborative process, giving you the space, time & expertise to tackle challenges.
Reports
downloadable menopause policy
Our open-source menopause policy is available for everyone to read, download and share
future of sport
Future of Sport unpacks what will—and more importantly what should—come next in the world of sport. Read and download here
the 7 deadly sins of marketing women's sport
Read and download the PDF here
Latest Thinking
April 7th 2021
the drum: how to you solve a problem like... the gender pay gap?
The Drum asked marketers what practical things they are doing to help close the gap at their organisations.
April 6th 2021
the book of man: why we should go ahead with the olympics
It would be crazy to go ahead with the 2021 Olympics. And that’s exactly why we should.
March 26th 2021
campaign: what i've learned about living through menopause
Dark Horses' chief executive Melissa Robertson wants adland to have an open conversation about the menopause and the effect it can have on women.
March 24th 2021